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Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler

Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler

Category: Self Help

Rating: 4.3/5

Pages: 320

About Book:

Named a Best Book of the Year byĀ The EconomistĀ and theĀ Financial Times

Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly.Ā 
NudgeĀ is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible ā€œchoice architectureā€ to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.

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Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler—

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Category: Self Help

Rating: 4.3/5

Pages: 320

About Book:

Named a Best Book of the Year byĀ The EconomistĀ and theĀ Financial Times

Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly.Ā 
NudgeĀ is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible ā€œchoice architectureā€ to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.